A History of Advertising from the Earliest Times. by Henry Sampson

Introduction, by MONCURE D. CONWAY. Royal 16mo, paper cover, 1_s._; in

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Larwood and Hotten’s plums, because the good things are so numerous as to defy the most wholesale depredation.”--_The Times._ ⁂ _Nearly 100 most curious illustrations on wood are given, showing the signs which were formerly hung from taverns, &c._ [Illustration: THE WEDGE AND THE WOODEN SPOON.] HANDBOOK OF COLLOQUIALISMS. =The Slang Dictionary=: Etymological, Historical, and Anecdotal. An ENTIRELY NEW EDITION, revised throughout, and considerably Enlarged, containing upwards of a thousand more words than the last edition. Crown 8vo, with Curious Illustrations, cloth extra, 6_s._ 6_d._ “Peculiarly a book which ‘no gentleman’s library should be without,’ while to costermongers and thieves it is absolutely indispensable.”--_Dispatch._ “Interesting and curious. Contains as many as it was possible to collect of all the words and phrases of modern slang in use at the present time.”--_Public Opinion._ “In every way a great improvement on the edition of 1864. Its uses as a dictionary of the very vulgar tongue do not require to be explained.”--_Notes and Queries._ “Compiled with most exacting care, and based on the best authorities.”--_Standard._ “In ‘The Slang Dictionary’ we have not only a book that reflects credit upon the philologist; it is also a volume that will repay, at any time, a dip into its humorous pages.”--_Figaro._ WEST-END LIFE AND DOINGS. =Story of the London Parks.= By JACOB LARWOOD. With numerous Illustrations, Coloured and Plain. In One thick Volume, crown 8vo, cloth extra, gilt, 7_s._ 6_d._ ⁂ _A most interesting work, giving a complete History of these favourite out-of-door resorts, from the earliest period to the present time._ A KEEPSAKE FOR SMOKERS. =Smoker’s Text-Book.= By J. HAMER, F.R.S.L. Exquisitely printed from “silver-faced” type, cloth, very neat, gilt edges, 2_s._ 6_d._, post free. CHARMING NEW TRAVEL-BOOK. [Illustration: “It may be we shall touch the happy isles.”] =Summer Cruising in the South Seas=, By CHARLES WARREN STODDARD. With Twenty-five Engravings on Wood, drawn by WALLIS MACKAY. Crown 8vo, cloth, extra gilt, 7_s._ 6_d._ “This is a very amusing book, and full of that quiet humour for which the Americans are so famous. We have not space to enumerate all the picturesque descriptions, the poetical thoughts, which have so charmed us in this volume; but we recommend our readers to go to the South Seas with Mr. Stoddard in his prettily illustrated and amusingly written little book.”--_Vanity Fair._ “Mr. Stoddard’s book is delightful reading, and in Mr. Wallis Mackay he has found a most congenial and poetical illustrator.”--_Bookseller._ “A remarkable book, which has a certain wild picturesqueness.”--_Standard._ “The author’s experiences are very amusingly related, and, in parts, with much freshness and originality.”--_Judy._ “Mr. Stoddard is a humourist; ‘Summer Cruising’ has a good deal of undeniable amusement.”--_Nation._ =Syntax’s (Dr.) Three Tours.= With the whole of ROWLANDSON’S very droll full-page Illustrations, in Colours, after the Original Drawings. Comprising the well-known TOURS--1. IN SEARCH OF THE PICTURESQUE. 2. IN SEARCH OF CONSOLATION. 3. IN SEARCH OF A WIFE. The Three Series Complete, with a Life of the Author by JOHN CAMDEN HOTTEN. Medium 8vo, cloth extra, gilt, price 7_s._ 6_d._ =Theseus: A Greek Fairy Legend.= Illustrated, in a series of Designs in Gold and Sepia, by JOHN MOYR SMITH. With descriptive text. Oblong folio, price 7_s._ 6_d._ [Illustration: THEODORE HOOK’S HOUSE, NEAR PUTNEY] =Theodore Hook’s Choice Humorous Works=, with his Ludicrous Adventures, Bons-mots, Puns, and Hoaxes. With a new Life of the Author, PORTRAITS, FACSIMILES, and ILLUSTRATIONS. Crown 8vo, 600 pages, cloth extra, 7_s._ 6_d._ ⁂ “As a wit and humourist of the highest order his name will be preserved. His political songs and _jeux d’esprit_, when the hour comes for collecting them, _will form a volume of sterling and lasting attraction_!”--J. G. LOCKHART. MR. SWINBURNE’S WORKS. SECOND EDITION NOW READY OF =Bothwell=: A Tragedy. By ALGERNON CHARLES SWINBURNE. Crown 8vo, cloth extra, pp. 540, 12_s._ 6_d._ “Mr. Swinburne’s most prejudiced critic cannot, we think, deny that ‘Bothwell’ is a poem of a very high character. Every line bears traces of power, individuality, and vivid imagination. The versification, while characteristically supple and melodious, also attains, in spite of some affectations, to a sustained strength and dignity of a remarkable kind. Mr. Swinburne is not only a master of the music of language, but he has that indescribable touch which discloses the true poet--the touch that lifts from off the ground.”--_Saturday Review._ “It is not too much to say that, should he never write anything more, the poet has by this work firmly established his position, and given us a poem upon which his fame may safely rest. He no longer indulges in that frequent alliteration, or that oppressive wealth of imagery and colour, which gave rhythm and splendour to some of his works, but would have been out of place in a grand historical poem; we have now a fair opportunity of judging what the poet can do when deprived of such adventitious aid,--and the verdict is, that he must henceforth rank amongst the first of British authors.”--_Graphic._ “The whole drama flames and rings with high passions and great deeds. The imagination is splendid; the style large and imperial; the insight into character keen; the blank verse varied, sensitive, flexible, alive. Mr. Swinburne has once more proved his right to occupy a seat among the lofty singers of our land.”--_Daily News._ “A really grand, statuesque dramatic work.... The reader will here find Mr. Swinburne at his very best, if manliness, dignity, and fulness of style are superior to mere pleasant singing and alliterative lyrics.”--_Standard._ “Splendid pictures, subtle analyses of passion, and wonderful studies of character will repay him who attains the end.... In this huge volume are many fine and some unsurpassable things. Subtlest traits of character abound, and descriptive passages of singular delicacy.”--_Athenæum._ “There can be no doubt of the dramatic force of the poem. It is severely simple in its diction, and never dull; there are innumerable fine touches on almost every page.”--_Scotsman._ “‘Bothwell’ shows us Mr. Swinburne at a point immeasurably superior to any that he has yet achieved. It will confirm and increase the reputation which his daring genius has already won. He has handled a difficult subject with a mastery of art which is a true intellectual triumph.”--_Hour._ =Chastelard=: A Tragedy. Foolscap 8vo, 7_s._ =Poems and Ballads.= Foolscap 8vo, 9_s._ =Notes on= “=Poems and Ballads=,” and on the Reviews of them. Demy 8vo, 1_s._ =Songs before Sunrise.= Post 8vo, 10_s._ 6_d._ =Atalanta in Calydon.= Fcap. 8vo, 6_s._ =The Queen Mother and Rosamond.= Foolscap 8vo, 5_s._ =A Song of Italy.= Foolscap 8vo, 3_s._ 6_d._ =Ode on the Proclamation of the French Republic.= Demy 8vo, 1_s._ =Under the Microscope.= Post 8vo, 2_s._ 6_d._ =William Blake=: A Critical Essay. With facsimile Paintings, Coloured by Hand, after the Drawings by Blake and his Wife. Demy 8vo, 16_s._ [Illustration] THE THACKERAY SKETCH-BOOK. THACKERAYANA. _Notes and Anecdotes,_ Illustrated by about Six Hundred Sketches by WILLIAM MAKEPEACE THACKERAY, depicting Humorous Incidents in his School-life, and Favourite Scenes and Characters in the books of his every-day reading, NOW FOR THE FIRST TIME PUBLISHED, from the Original Drawings made on the margins of his books, &c. Large post 8vo, cloth extra gilt, gilt top, price 12_s._ 6_d._ “It is Thackeray’s aim to represent life as it is actually and historically--men and women as they are, in those situations in which they are usually placed, with that mixture of good and evil, of strength and foible, which is to be found in their characters, and liable only to those incidents which are of ordinary occurrence. He will have no faultless characters, no demi-gods,--nothing but men and brethren.”--DAVID MASSON. [Illustration: THE SUBSCRIPTION ROOM AT BROOKES’S.] =Timbs’ Clubs and Club Life in London.= With ANECDOTES of its FAMOUS COFFEE HOUSES, HOSTELRIES, and TAVERNS. By JOHN TIMBS, F.S.A. New Edition, with NUMEROUS ILLUSTRATIONS, drawn expressly. Crown 8vo, cloth extra, 600 pages, 7_s._ 6_d._ ⁂ _A Companion to “The History of Sign-Boards.” It abounds in quaint stories of the_ Blue Stocking, Kit-Kat, Beef Steak, Robin Hood, Mohocks, Scriblerus, One o’Clock, the Civil, _and hundreds of other Clubs; together with_ Tom’s, Dick’s, Button’s, Ned’s, Will’s, _and the famous Coffee Houses of the last century_. “The book supplies a much-felt want. The club is the avenue to general society at the present day, and Mr. Timbs gives the _entrée_ to the club. The scholar and antiquary will also find the work a repertory of information on many disputed points of literary interest, and especially respecting various well-known anecdotes, the value of which only increases with the lapse of time.”--_Morning Post._ =Timbs’ English Eccentrics and Eccentricities.= Stories of Wealth and Fashion, Delusions, Impostures and Fanatic Missions, Strange Sights and Sporting Scenes, Eccentric Artists, Theatrical Folks, Men of Letters, &c. By JOHN TIMBS, F.S.A. An entirely New Edition, with about 50 Illustrations. Crown 8vo, cloth extra, 600 pages, 7_s._ 6_d._ [Illustration] =Taylor’s History of Playing Cards.= With Sixty curious Illustrations. 550 pp., crown 8vo, cloth, extra gilt, price 7_s._ 6_d._ ⁂ _Ancient and Modern Games, Conjuring, Fortune-Telling, and Card Sharping, Gambling and Calculation, Cartomancy, Old Gaming-Houses, Card Revels and Blind Hookey, Picquet and Vingt-et-un, Whist and Cribbage, Tricks, &c._ =Vagabondiana=; or, Anecdotes of Mendicant Wanderers through the Streets of London; with Portraits of the most remarkable, drawn from the Life by JOHN THOMAS SMITH, late Keeper of the Prints in the British Museum. With Introduction by FRANCIS DOUCE, and descriptive text. Reprinted from the original, with the Woodcuts, and the 32 Plates, from the original Coppers, in crown 4to, half Roxburghe, price 12_s._ 6_d._ “LES MISÉRABLES.” Complete in Three Parts. =Victor Hugo’s Fantine.= Now first published in an English Translation, complete and unabridged, with the exception of a few advisable omissions. Post 8vo, illustrated boards, 2_s._ “This work has something more than the beauties of an exquisite style or the word-compelling power of a literary Zeus to recommend it to the tender care of a distant posterity: in dealing with all the emotions, passions, doubts, fears, which go to make up our common humanity, M. Victor Hugo has stamped upon every page the Hall-mark of genius and the loving patience and conscientious labour of a true artist. But the merits of ‘Les Misérables’ do not merely consist in the conception of it as a whole; it abounds, page after page, with details of unequalled beauty.”--_Quarterly Review._ =Victor Hugo’s Cosette and Marius.= Translated into English, complete, uniform with “Fantine.” Post 8vo, illustrated boards, 2_s._ =Victor Hugo’s Saint Denis and Jean Valjean.= Translated into English, complete, uniform with the above. Post 8vo, illustrated boards, 2_s._ 6_d._ =Vyner’s Notitia Venatica=: A Treatise on Fox-Hunting, the General Management of Hounds, and the Diseases of Dogs; Distemper and Rabies; Kennel Lameness, &c. Sixth Edition, Enlarged. By ROBERT C. VYNER. WITH SPIRITED ILLUSTRATIONS IN COLOURS, BY ALKEN, OF MEMORABLE FOX-HUNTING SCENES. Royal 8vo, cloth extra, 21_s._ ⁂ _An entirely new edition of the best work on Fox-Hunting._ =Walt Whitman’s Leaves of Grass.= The Complete Work, precisely as issued by the Author in Washington. A thick volume, 8vo, green cloth, price 9_s._ “Whitman is a poet who bears and needs to be read as a whole, and then the volume and torrent of his power carry the disfigurements along with it and away. He is really a fine fellow.”--_Chambers’s Journal._ =Walton and Cotton, Illustrated.--The Complete Angler=; or, the Contemplative Man’s Recreation; being a Discourse of Rivers, Fish-ponds, Fish and Fishing, written by IZAAK WALTON; and Instructions how to Angle for a Trout or Grayling in a clear Stream, by CHARLES COTTON. With Original Memoirs and Notes by Sir HARRIS NICOLAS, K.C.M.G. With the whole 61 Illustrations, precisely as in the royal 8vo two-volume Edition issued by Pickering. A New Edition, complete in One Volume, large crown 8vo, with the Illustrations from the original plates, printed on full pages, separately from the text, price 7_s._ 6_d._ =Warrant to Execute Charles I.= An exact Facsimile of this important Document, with the Fifty-nine Signatures of the Regicides, and corresponding Seals, admirably executed on paper made to imitate the original document, 22 in. by 14 in. Price 2_s._; or, handsomely framed and glazed in carved oak of antique pattern, 14_s._ 6_d._ =Warrant to Execute Mary Queen of Scots.= The Exact Facsimile of this important Document, including the Signature of Queen Elizabeth and Facsimile of the Great Seal, on tinted paper; made to imitate the Original MS. Price 2_s._; or, handsomely framed and glazed in carved oak of antique pattern, 14_s._ 6_d._ =Waterford Roll (The).--Illuminated Charter-Roll of Waterford=, Temp. Richard II. ⁂ _Amongst the Corporation Muniments of the City of Waterford is preserved an ancient Illuminated Roll, of great interest and beauty, comprising all the early Charters and Grants to the City of Waterford, from the time of Henry II. to Richard II. A full-length Portrait of each King, whose Charter is given--including Edward III., when young, and again at an advanced age--adorns the margin. These Portraits, with the exception of four which are smaller, and on one sheet of vellum, vary from eight to nine inches in length--some in armour, and some in robes of state. In addition to these are Portraits of an Archbishop in full canonicals, of a Chancellor, and of many of the chief Burgesses of the City of Waterford, as well as singularly curious Portraits of the Mayors of Dublin, Waterford, Limerick, and Cork, figured for the most part in the quaint bipartite costume of the Second Richard’s reign, though partaking of many of the peculiarities of that of Edward III. Altogether this ancient work of art is unique of its kind in Ireland, and deserves to be rescued from oblivion, by the publication of the unedited Charters, and of fac-similes of all the Illuminations. The production of such a work would throw much light on the question of the art and social habits of the Anglo-Norman settlers in Ireland at the close of the fourteenth century. The Charters are, many of them, highly important from an historic point of view._ _The Illuminations have been accurately traced and coloured for the work from a copy carefully made, by permission of the Mayor and Corporation of Waterford, by the late George V. Du Noyer, Esq., M.R.I.A.; and those Charters which have not already appeared in print will be edited by the Rev. James Graves, A.B., M.R.I.A., Hon. Secretary Kilkenny and South-East of Ireland Archæological Society._ _The Work will be brought out in the best manner, with embossed cover and characteristic title-page; and it will be put to press as soon as 250 subscribers are obtained. The price, in imperial 4to, is 20s. to subscribers, or 30s. to non-subscribers._ =Wonderful Characters=: Memoirs and Anecdotes of Remarkable and Eccentric Persons of Every Age and Nation. From the text of HENRY WILSON and JAMES CAULFIELD. Crown 8vo, cloth extra, with Sixty-one full-page Engravings of Extraordinary Persons, 7_s._ 6_d._ ⁂ _There are so many curious matters discussed in this volume, that any person who takes it up will not readily lay it down until he has read it through. The Introduction is almost entirely devoted to a consideration of Pig-Faced Ladies, and the various stories concerning them._ =Wright’s (Andrew) Court-Hand Restored=; or, Student’s Assistant in Reading Old Deeds, Charters, Records, &c. Half Morocco, a New Edition, 10_s._ 6_d._ ⁂ _The best guide to the reading of old Records, &c._ =Wright’s Caricature History of the Georges= (House of Hanover). With 400 Pictures, Caricatures, Squibs, Broadsides, Window Pictures, &c. By THOMAS WRIGHT, Esq., M.A., F.S.A. Crown 8vo, cloth extra, 7_s._ 6_d._ [Illustration] “A set of caricatures such as we have in Mr. Wright’s volume brings the surface of the age before us with a vividness that no prose writer, even of the highest power, could emulate. Macaulay’s most brilliant sentence is weak by the side of the little woodcut from Gillray, which gives us Burke and Fox.”--_Saturday Review._ “A more amusing work of its kind was never issued.”--_Art Journal._ “It is emphatically one of the liveliest of books, as also one of the most interesting. It has the twofold merit of being at once amusing and edifying.”--_Morning Post._ =Yankee Drolleries=, Edited by G. A. SALA. Containing ARTEMUS WARD’S BOOK; BIGLOW PAPERS; ORPHEUS C. KERR; JACK DOWNING; and NASBY PAPERS. 700 pp., 3_s._ 6_d._ =More Yankee Drolleries.= Containing ARTEMUS WARD’S TRAVELS; HANS BREITMANN; PROFESSOR AT BREAKFAST TABLE; BIGLOW PAPERS, Part II.; and JOSH BILLINGS; with Introduction by G. A. SALA. 700 pp., cloth, 3_s._ 6_d._ =A Third Supply of Yankee Drolleries.= Containing ARTEMUS WARD’S FENIANS; AUTOCRAT OF BREAKFAST TABLE; BRET HARTE’S STORIES; INNOCENTS ABROAD; and NEW PILGRIM’S PROGRESS; with an Introduction by G. A. SALA. 700 pp., cloth, 3_s._ 6_d._ _74 & 75, PICCADILLY, LONDON, W._ Facsimiles of newspaper pages transcribed in the text Domestick Intelligence (following Page 4) [Illustration: facsimile] [Illustration: facsimile] WEEKELY Newes from Italy, etc. (following Page 96) [Illustration: facsimile] The Weekly Account: etc. (following Page 104) [Illustration: fasimile] THE TIMES (following Page 234) First sheet [Illustration: facsimile] Second sheet [Illustration: facsimile] Third sheet [Illustration: facsimile] Fourth sheet [Illustration: facsimile] Bish lottery advertisement (page 465) [Illustration: facsimile] Overend Gurney & Co. Disaster Handbill (Page 555) [Illustration: facsimile] Transcriber’s Notes Other versions of this e-text contain facsimiles of newspapers and advertisements that cannot be shown to full advantage in a flat text like this. Please see www.gutenberg.org for these other versions. Inconsistent and unusual spelling (in English and other languages) have been retained, and accents and diacritical characters have not been changed, except as mentioned below. Depending on the hard- and software used and their settings, not all elements may display as intended. Domestick Intelligence (following page 4), (_which was as it seems_ ... _discontented_;): one closing bracket is missing in the source document. The Times (following page 234): some of the printing was difficult to read. The following transcriptions are therefore not certain: A complete Dressing case ... 6d.; Dr. (in Dr. Arnold); the price (12s.) of Dr. Derham’s Theology; principals in ... two of the principals ...; several of the names in SHIP NEWS; several items in PRICES OF STOCKS; some prices and descriptions in FURNISHING KITCHENS; life in ... a certificate of the life ... (IRISH LIFE ANNUITIES); several names in the list on the page bottom STATIONARY, New Goal, no otherwise provided for, sallard oil, Sour Crout: as printed in the original work. During the late memorable contest ...: both Johnson and Johnstone are used in the same paragraph. Page 286 ff, codes: the coded messages and decoding methods have been copied verbatim from the source, without any corrections. Page 340, the balance due should be £1, 3s., 10½d. Page 486, ... one that is deemed no Scold: as printed; other sources have ... one that is deemed a Scold. Page 508, affectione: possibly an error for affectionate Page 532, item 5 is printed on the same line as item 4 in the source document, unlike the other items. Page 533, 16 ¶: as printed in the original work. Page 562, patent pen fountain: as printed Page 600: QUI À CESSE: as printed Changes made: Footnotes have been moved to the end of the chapters. Some obvious punctuation and typographical errors have been corrected silently; all corrections made to quoted material are listed below. Inverted asterisms have been replaced by asterisms. Page 45: IIII., IIII., VI., changed to IIII., IIII., VII., Page 52: Exigius changed to Exiguis; characteritus changed to characteribus Page 64: Italien en de Duytschland changed to Italien ende Duytschland Page 71: To Salisbury in two days changed to To _Salisbury_ in two days (cf. other place names) Page 86: comma inserted after ... only her husband Page 113: Sedley Rochester, changed to Sedley, Rochester, Page 126: _Domestic Intelligence_ changed to _Domestick Intelligence_ as elsewhere Page 218: closing bracket inserted after ... to the said Parish The Times, following page 234: Lousia Hervey changed to Louisa Hervey; divided into Half Quarter, Eighth ... changed to divided into Half, Quarter, Eighth ...; Lofseter changed to Losseter; cominee changed to nominee Page 256: Prospects of Lorton’s changed to Prospects of LORTON’S; opening quote inserted before Use my _vegetable_ ... Page 272: comma inserted after James Speculate, Esq. Page 410, Footnote [37]: was’nt changed to wasn’t Page 424: The N of lotts changed to The N^{o} of lotts Page 450, table (last row before totals): 2880 changed to 28800 Adverts at end of book: Edicion changed to Edición (2x); might not inappropriately termed changed to might not inappropriately be termed. End of Project Gutenberg's A History of Advertising, by Henry Sampson *** END OF THE PROJECT GUTENBERG EBOOK A HISTORY OF ADVERTISING FROM THE EARLIEST TIMES. *** Updated editions will replace the previous one—the old editions will be renamed. Creating the works from print editions not protected by U.S. copyright law means that no one owns a United States copyright in these works, so the Foundation (and you!) can copy and distribute it in the United States without permission and without paying copyright royalties. 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