The Great American Fraud by Samuel Hopkins Adams
Part 7
1935 words | Chapter 7
hich of the eminent authorities
who have been working for the Liquozone Company fathers this remarkable
and epoch-making discovery. {029}
Unfortunately, the writer of the Liquozone pamphlet, and the experts who
edited it, got a little mixed on their germs in the matter of malaria.
"Liquozone is deadly to vegetable natter, but helpful to animals,"
declares the pamphlet.... "Germs are vegetables"--and that is the reason
that Liquozone kills them. But malaria, which Liquozone is supposed to
cure, is positively known to be due to animal organisms in the blood,
not vegetable. Therefore, if the claims are genuine, liquozone, being
"helpful to animals," will aid and abet the malaria organism in his
nefarious work, and the Liquozone Company, as well-intentioned men,
working in the interests of health, ought to warn all sufferers of this
class from use of their animal-stimulator.
The old claim is repeated that nothing enters into the production of
Liquozone but gases, water and a little harmless coloring matter, and
that the process requires large apparatus and from eight to fourteen
days' time. I have seen the apparatus, consisting of huge wooden vats,
and can testify to their impressive size. And I have the assurance of
several gentlemen whose word (except in print) I am willing to take,
that fourteen days' time is employed in impregnating every output of
liquid with gas. The result, so far as can be determined chemically
or medicinally, is precisely the same as could be achieved in fourteen
seconds by mixing the acids with the water. The product is still
sulphurous and sulphuric acid heavily diluted, that is all.
Will the compound destroy germs in the human body? This is, after all,
the one overwhelmingly important point for determination; for if it
will, all the petty fakers and forgery, the liquid oxygen and Professor
Pauli and the mythical medical journalism may be forgiven. For more than
four months now _Collier's_ has been patiently awaiting some proof of
the internal germicidal qualities of Liquozone None has been
forthcoming except specious generalities from scientific employés of
the company--and testimonials. The value of testimonials as evidence is
considered in a later article. Liquozone's are not more convincing than
others. Of the chemists and bacteriologists employed by the Liquozone
Company there is not one who will risk his professional reputation on
the simple and essential statement that Liquozone taken internally kills
germs in the human system. One experiment has been made by Mr. Schoen
of Chicago, which I am asked to regard as indicating in some degree
a deterrent action of Liquozone on the disease of anthrax. Of two
guinea-pigs inoculated with anthrax, one which was dosed with Liquozone
survived the other, not thus treated, by several hours. Bacteriologists
employed by us to make a similar test failed, because of the surprising
fact that the dose as prescribed by Mr. Schoen promptly killed the first
guinea-pig to which it was administered. A series of guinea-pig tests
was then arranged (the guinea-pig is the animal which responds to germ
infection most nearly as the human organism responds), at which Dr.
Gradwohl, representing the Liquozone Company, was present, and in which
he took part. The report follows: {030}
LEDERLE LABORATORIES.
Sanitary, Chemical and Bacteriologic Investigations.
518 FIFTH AVENUE,
NEW YORK CITY.
October 21, 1905,
Anthrax Test. Twenty-four guinea-pigs were inoculated with anthrax
bacilli, under the same conditions, the same amount being given to each.
The representative of the Liquozone people selected the twelve pigs for
treatment. These animals were given Liquozone is 5 c.c. doses for three
hours. In twenty-four hours all pigs were dead--the treated and the
untreated ones.
Second Anthrax Test. Eight guinea-pigs were Inoculated under the same
conditions with a culture of anthrax sent by the Liquozone people. Four
of these animals were treated for three hours with Liquozone as in
the last experiment. These died also in from thirty-six to forty-eight
hours, as did the remaining four.
Diphtheria Test. Six guinea-pigs were inoculated with diphtheria
bacilli and treated with Liquozone. They all died in from forty-eight
to seventy-two hours. Two out of three controls (i. e., untreated
guinea-pigs) remained alive after receiving the same amount of culture.
Tuberculosis Test. Eight guinea-pigs were inoculated with tubercle
bacilli. Four of these animals were treated for eight hours with 5 c.c.
of a 20 per cent, solution of Liquozole. Four received no Liquozone. At
the end of twenty-four days all the animals were killed.
Fairly developed tuberculosis was present in all.
To summarize, we would say that the Liquozone had absolutely no curative
effect, but did, when given in pure form, lower the resistance of the
animals, so that they died a little earlier than those not treated.
Lederle Laboratories.
By Ernst J. Lederle.
Dr. Gradwohl, representing the Liquozone Company, stated that he was
satisfied of the fairness of the tests. He further declared that in his
opinion the tests had proved satisfactorily the total ineffectiveness of
Liquozone as an internal germicide.
But these experiments show more than that. They show that in so far as
Liquozone has any effect, it tends to lower the resistance of the body
to an invading disease. That is, in the very germ diseases for which
it is advocated, _Liquozone may decrease the chances of the patient's
recovery with every dose that is swallowed, but certainly would not
increase them_.
In its own field Liquozone is _sui generis_. On the ethical side,
however, there are a few "internal germicides," and one of these comes
in for mention here, not that it is in the least like Liquozone in
its composition, but because by its monstrous claims it challenges
comparison.
Since the announcement of this article, and before, _Collier's_ has been
in receipt of much virtuous indignation from a manufacturer of remedies
which, he claims, Liquozone copies. Charles Marchand has been the most
active enemy of the Douglas Smith product. He has attacked the makers in
print, organized a society, and established a publication mainly devoted
to their destruction, and circulated far and wide injurious literature
(most of it true) about their product. Of the relative merits of
Hydrozone, Glycozone (Marchand's products); and Liquozone, I know
nothing; but I know that the Liquozone Company has never in its history
put forth so shameful an advertisement as the one reproduced on page
28, [IMAGE ==>] {028} signed by Marchand, and printed in the New Orleans
_States_ when the yellow-fever scare was at its height. {031}
And Hydrozone is an "ethical" remedy; its advertisements are to be found
in reputable medical journals.
The Same Old Fake.
Partly by reason of Marchand's energy, no nostrum in the country has
been so widely attacked as the Chicago product. Occasional deaths,
attributed (in some cases unjustly) to its use, have been made the most
of, and scores of analyses have been printed, so that in all parts
of the country the true nature of the nostrum is beginning to be
understood. The prominence of its advertising and the reckless breadth
of its claims have made it a shining mark. North Dakota has forbidden
its sale. San Francisco has decreed against it; so has Lexington, Ky.,
and there are signs that it will have a fight tor its life soon in
other cities. It is this looming danger that impelled Liquozone to an
attempted reform last summer. Yet, in spite of the censorship of
its legal lights, in spite of the revision of its literature by its
scientific experts, in spite of its ingenious avoidance of specifically
false claims in the advertising which is being scattered broadcast
to-day, Liquozone is now what it was before its rehabilitation, a fraud
which owes its continued existence to the laxity of our public health
methods and the cynical tolerance of the national conscience.
IV--THE SUBTLE POISONS.
Reprinted from Collier's Weekly, Dec. 2, 1006. {032}
Ignorance and credulous hope make the market for most proprietary
remedies. Intelligent people are not given largely to the use of the
glaringly advertised cure-alls, such as Liquozone or Peruna. Nostrums
there are, however, which reach the thinking classes as well as the
readily gulled. Depending, as they do, for their success on the lure of
some subtle drug concealed under a trademark name, or some opiate not
readily obtainable under its own label, these are the most dangerous
of all quack medicines, not only in their immediate effect, but because
they create enslaving appetites, sometimes obscure and difficult of
treatment, most often tragically obvious. Of these concealed drugs the
headache powders are the most widely used, and of the headache powders
Orangeine is the most conspicuous.
Orangeine prints its formula. It is, therefore, its proprietors claim,
not a secret remedy. But to all intents and purposes it is secret,
because to the uninformed public the vitally important word "acetanilid"
in the formula means little or nothing. Worse than its secrecy is its
policy of careful and dangerous deception. Orangeine, like practically
all the headache powders, is simply a mixture of acetanilid with less
potent drugs. Of course, there is no orange in it, except the orange hue
of the boxes and wrappers which is its advertising symbol. But this is
an unimportant deception. The wickedness of the fraud lies in this:
that whereas the nostrum, by virtue of its acetanilid content, thins the
blood, depresses the heart and finally undermines the whole system, it
claims _to strengthen the heart and to produce better blood_. Thus
far in the patent medicine field I have not encountered so direct and
specific an inversion of the true facts.
Recent years have added to the mortality records of our cities a
surprising and alarming number of sudden deaths from heart failure. In
the year 1902 New York City alone reported a death rate from this cause
of 1.34 per thousand of population; that is about six times as great as
the typhoid fever death record. It was about that time that the headache
powders were being widely advertised, and there is every reason to
believe that the increased mortality, which is still in evidence, is due
largely to the secret weakening of the heart by acetanilid. Occasionally
a death occurs so definitely traceable to this poison that there is
no room for doubt, as in the following report by Dr. J. L. Miller, of
Chicago, in the _Journal of the American Medical Association_, on the
death of Mrs. Frances Robson:
"I was first called to see the patient, a young lady, physically
sound, who had been taking Orangeine powders for a number of weeks for
insomnia. The rest of the family noticed that she was very blue, and
for this reason I was called. When I saw the patient she complained of
a sense of faintness and inability to keep warm. At this time she had
taken a box of six Orangeine powders within about eight hours. She was
warned of the danger of continuing the indiscriminate use of the remedy,
but insisted that many of her friends had used it and claimed that it
was harmless. The family promised to see that she did not obtain any
more of the remedy. Three days later, however, I was called to the house
and found the patient dead. The family said that she had gone to her
room the evening before in her usual health. The next morning, the
patient not appearing, they investigated and found her dead. The case
was reported to the coroner, and the coroner's verdict was: 'Death was
from the effect of an overdose of Orangeine {033}powders administered by
her own hand, whether accidentally or otherwise, unknown to the jury.'"
Last July an
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