The Psychology of Management by Lillian Moller Gilbreth
CHAPTER IX
1645 words | Chapter 252
INCENTIVES
DEFINITION OF INCENTIVE.--An "incentive" is defined by the
Century Dictionary as "that which moves the mind or stirs the
passions; that which incites or tends to incite to action; motive,
spur." Synonyms--"impulse, stimulus, incitement, encouragement,
goad."
IMPORTANCE OF THE INCENTIVE.--The part that the incentive plays
in the doing of all work is enormous. This is true in learning, and
also in the performance of work which is the result of this
learning: manual work and mental work as well. The business man
finishing his work early that he may go to the baseball game; the
boy at school rushing through his arithmetic that he may not be kept
after school; the piece-worker, the amount of whose day's pay
depends upon the quantity and quality he can produce; the student of
a foreign language preparing for a trip abroad,--these all
illustrate the importance of the incentive as an element in the
amount which is to be accomplished.
TWO KINDS OF INCENTIVES.--The incentive may be of two kinds: it
may be first of all, a return, definite or indefinite, which is to
be received when a certain portion of the work is done, or it may be
an incentive due to the working conditions themselves. The latter
case is exemplified where two people are engaged in the same sort of
work and start in to race one another to see who can accomplish the
most, who can finish the fixed amount in the shortest space of time,
or who can produce the best quality. The incentive may be in the
form of some definite aim or goal which is understood by the worker
himself, or it may be in some natural instinct which is roused by
the work, either consciously to the worker, or consciously to the
man who is assigning the work, or consciously to both, or
consciously to neither one. In any of these cases it is a natural
instinct that is being appealed to and that induces the man to do
more work, whether he sees any material reward for that work or not.
DEFINITIONS OF TWO TYPES.--We may call the incentive which
utilizes the natural instinct, "direct incentive," and the incentive
which utilizes these secondarily, through some set reward or
punishment, "indirect incentive." This, at first sight, may seem a
contradictory use of terms--it may seem that the reward would be the
most direct of incentives; yet a moment's thought will cause one to
realize that all the reward can possibly do is to arouse in the
individual a natural instinct which will lead him to increase
his work.
INDIRECT INCENTIVES INCLUDE TWO CLASSES.--We will discuss the
indirect incentives first as, contrary to the usual use of the word
"indirect," they are most easy to estimate and to describe. They
divide themselves into two classes, reward and punishment.
DEFINITION OF REWARD.--Reward is defined by the Century
Dictionary as--"return, recompense, the fruit of one's labor or
works; profit," with synonyms, "pay, compensation, remuneration,
requital and retribution." Note particularly the word "retribution,"
for it is this aspect of reward, that is, the just outcome of one's
act, that makes the reward justly include punishment. The word
"reward" exactly expresses what management would wish to be
understood by the incentive that it gives its men to increase
their work.
DEFINITION OF PUNISHMENT.--The word "punishment" is defined
as--"pain, suffering, loss, confinement, or other penalty inflicted
on a person for a crime or offense by the authority to which the
offender is subject," with synonyms, "chastisement, correction,
discipline."
The word punishment, as will be noted later, is most unfortunate
when applied to what Scientific Management would mean by a penalty,
though this word also is unfortunate; but, in the first place, there
is no better word to cover the general meaning; and in the second
place, the idea of pain and suffering, which Scientific Management
aims to and does eliminate, is present in some of the older forms of
management Therefore the word punishment must stand.
REWARDS AND PUNISHMENTS RESULT IN ACTION.--There can be no doubt
that a reward is an incentive. There may well be doubt as to whether
a punishment is an incentive to action or not. This, however, is
only at first glance, and the whole thing rests on the meaning of
the word "action." To be active is certainly the opposite of being
at rest. This being true, punishment is just as surely an incentive
to action as is reward. The man who is punished in every case will
be led to some sort of action. Whether this really results in an
increase of output or not simply determines whether the punishment
is a scientifically prescribed punishment or not. If the
punishment is of such a nature that the output ceases because of it,
or that it incites the man punished against the general good, then
it does not in any wise cease to be an active thing, but it is
simply a wrong, and unscientifically assigned punishment, that acts
in a detrimental way.
SOLDIERING ALONE CUTS DOWN ACTIVITY.--It is interesting to note
that the greatest cause for cutting down output is related more
closely to a reward than a punishment. Under such managements as
provide no adequate reward for all, and no adequate assurance that
all can receive extra rewards permanently without a cut in the rate,
it may be advisable, for the worker's best interests, to limit
output in order to keep the wages, or reward, up, and soldiering
results. The evils of soldiering will be discussed more at length
under the "Systems of Pay." It is plain, however, here that
soldiering is the result of a cutting down of action, and it is
self-evident that anything which cuts down action is harmful, not
only to the individual himself, but to society at large.
NATURE OF REWARDS AND PUNISHMENTS.--Under all types of
management, the principal rewards consist of promotion and pay, pay
being a broad word used here to include regular wages, a bonus,
shorter hours, other forms of remuneration or recompense; anything
which can be given to the man who does the work to benefit him and
increase his desire to continue doing the work. Punishments may be
negative, that is, they may simply take the form of no reward; or
they may be positive, that is, they may include fines, discharge,
assignment to less remunerative or less desirable work, or any other
thing which can be given to the man to show him that he has not done
what is expected of him and, in theory at least, to lead him to
do better.
NATURE OF DIRECT INCENTIVES.--Direct incentives will be such
native reaction as ambition, pride and pugnacity; will be love of
racing, love of play; love of personal recognition; will be the
outcome of self-confidence and interest, and so on.
THE REWARD UNDER TRADITIONAL MANAGEMENT UNSTANDARDIZED.--As with
all other discussions of any part or form of Traditional Management,
the discussion of the incentive under Traditional Management is
vague from the very nature of the subject. "Traditional" stands for
vagueness and for variation, for the lack of standardization, for
the lack of definiteness in knowledge, in process, in results. The
rewards under Traditional Management, as under all types of
management, are promotion and pay. It must be an almost unthinkably
poor system of management, even under Traditional Management, which
did not attempt to provide for some sort of promotion of the man who
did the most and best work; but the lack of standardization of
conditions, of instructions, of the work itself, and of reward,
makes it almost impossible not only to give the reward, but even to
determine who deserves the reward. Under Traditional Management, the
reward need not be positive, that is, it might simply consist in the
negation of some previously existing disadvantage. It need not be
predetermined. It might be nothing definite. It might not be so set
ahead that the man might look forward to it. In other words it might
simply be the outcome of the good, and in no wise the incentive for
the good. It need not necessarily be personal. It could be shared
with a group, or gang, and lose all feeling of personality. It need
not be a fixed reward or a fixed performance; in fact, if the
management were Traditional it would be almost impossible that it
would be a fixed reward. It might not be an assured reward, and in
most cases it was not a prompt reward. These fixed adjectives
describe the reward of Scientific Management--positive, predetermined,
personal, fixed, assured and prompt. A few of these might apply,
or none might apply to the reward under Traditional Management.
REWARD A PRIZE WON BY ONE ONLY.--If this reward, whether
promotion or pay, was given to someone under Traditional Management,
this usually meant that others thereby lost it; it was in the nature
of a prize which one only could attain, and which the others,
therefore, would lose, and such a lost prize is, to the average man,
for the time at least, a dampener on action. The rewarding of the
winner, to the loss of all of the losers, has been met by the
workmen getting together secretly, and selecting the winners for a
week or more ahead, thus getting the same reward out of the employer
without the extra effort.
PUNISHMENT UNDER TRADITIONAL MANAGEMENT WRONG IN THEORY.--The
punishment, under Traditional Management, was usually much more than
negative punishment; that is to say, the man who was punished
usually received much more than simply the negative return of
getting no reward. The days of bodily punishment have long passed,
yet the account of the beatings given to the galley slaves and to
other workers in the past are too vividly described in authentic
accounts to be lost from memory. To-day, under Traditional
Management, punishment consists of
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